NORDSTROM
Logo and brand identity developed based on design direction imagery provided by Nordstrom for this high end girls’ clothing brand with a Parisian influence.
VICTORIA’S SECRET
Point of sale and permanent branding for a premium designer collection from VS, utilizing high end materials, printing and weaving techniques.
BON TON
Logo, point of sale and permanent branding for this modern-vintage inspired brand from Bon Ton. Aspirational brands included J.Crew, Chaps, Izod and Dockers. Materials, printing processes and applications are all designed to consider the budget with good/better/best options.
AMAZON
Valentine’s Day packaging for Mae, an Amazon intimates and pajamas brand sold exclusively online. Tissue paper, stickers, ribbon, and tags all built with consideration for a high end experience for online items.
EXPRESS
Heat transfers, decorative trim and point of sale branding for an athletic collection from Express
PUMA
Branding for Puma’s apparel collection celebrating the World Cup. Requirement was to find a creative workaround to make that intent obvious without directly utilizing the term “World Cup”, as it a registered trademark.
